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Amitabh Chaudhry’s Strategy: Can Axis Bank Catch Up With HDFC And ICICI?

Under Amitabh Chaudhry’s leadership, Axis Bank is reinventing its game plan to challenge HDFC and ICICI. Focusing on digital innovation, retail expansion, and risk-conscious growth, the bank is strategically positioning itself for long-term competitiveness. From the Citibank acquisition to digital banking advances, Axis is emerging as a stronger, smarter contender in India's dynamic banking sector.